Responding to Enquiries
To understand and reply to questions, audit requests and requests for quotations.
- Lawful basis
- Legitimate interests in responding to business enquiries, or steps requested before entering a contract.
Your personal information
Privacy Policy
This policy explains what personal information McKnight Internet Marketing Service collects, why it is used, who it may be shared with and the choices available to you.
Clear purposesLimited collectionSecure handlingYour rights respected
Current website setup
The website accepts enquiries by email, phone and online Google Forms. With your permission, it uses Google Analytics 4 to understand website use and improve performance. Analytics is off unless you choose to allow it through the cookie controls. The site does not currently use advertising cookies.
The data controller
Who We Are
McKnight Internet Marketing Service is responsible for deciding how and why personal information covered by this policy is used. In data-protection terms, the business is the controller.
McKnight Internet Marketing Service[email protected]07468 434972Service focus: Belfast, Northern Ireland
Information you provide
What Personal Information We Collect
The information collected depends on how you contact the business and what you ask for. It may include:
- Your name and contact details, including an email address and telephone number.
- Your business name, website address, services, location and service area.
- Information included in an enquiry, SEO audit request or project discussion.
- Correspondence, meeting notes, proposals and records connected with providing services.
- Billing, transaction and accounting information where you become a customer.
- Technical information needed for website security, such as an IP address, browser information and server-log records produced by the hosting provider.
Please do not send special-category or highly sensitive personal information unless it is genuinely necessary and has been requested.
Purpose and lawful basis
How and Why We Use Personal Information
Providing Agreed Services
To plan, deliver, communicate about and administer website, SEO and related services.
- Lawful basis
- Performance of a contract or steps requested before entering a contract.
Business and Financial Records
To issue proposals and invoices, maintain accounts and meet tax or other legal requirements.
- Lawful basis
- Contract and legal obligation.
Website Security and Improvement
To keep the website secure, diagnose faults, prevent misuse and understand technical performance.
- Lawful basis
- Legitimate interests in operating a secure and effective business website.
Your right to object
You may object to processing based on legitimate interests. The request will be considered in light of your circumstances and the reasons for continuing the processing, if any.
The business does not currently use enquiry details for automated marketing. If direct marketing is introduced, an appropriate lawful basis will be identified and you will be given a clear way to opt out. Personal information is not used for solely automated decisions that have legal or similarly significant effects.
Storage limitation
How Long We Keep Personal Information
Information is kept only for as long as reasonably necessary for the purpose for which it was collected, including legal, accounting and dispute-resolution needs. The following are the normal starting points:
General enquiries that do not become projectsNormally deleted within 12 months of the last meaningful contact.
Customer and project recordsNormally retained for up to six years after the business relationship ends.
Invoices and accounting recordsKept for the period required by tax and accounting law, normally six years.
Security and technical logsKept for the shorter period needed for security, fault diagnosis and the hosting provider's normal operation.
Information may be kept for longer where necessary to establish, exercise or defend legal claims, respond to a legal requirement or resolve a dispute. Retention needs will be reviewed periodically and information will be deleted or anonymised when it is no longer required.
Your information rights
Your Data-Protection Rights
Depending on the circumstances and lawful basis, you may have rights to:
- Ask for access to your personal information.
- Ask for inaccurate or incomplete information to be corrected.
- Ask for information to be deleted.
- Ask for the use of information to be restricted.
- Object to certain uses of your information, including direct marketing.
- Receive certain information in a portable format.
- Withdraw consent where consent is the lawful basis.
These rights are not absolute and may not apply in every situation. You will not normally be charged for exercising a right. To make a request, email [email protected]. Information may be requested to confirm your identity before a request is completed.
Questions and complaints
Contact Us About Your Information
If you have a question, rights request or complaint about how personal information has been handled, please contact McKnight first so the issue can be reviewed:
You also have the right to complain to the Information Commissioner's Office. Visit ico.org.uk/make-a-complaint/ or call the ICO helpline on 0303 123 1113.
Keeping this notice current
Changes to This Privacy Policy
This policy will be reviewed when the website, services or information-handling practices change. The latest version will always be published on this page with its updated date.